A great article on the development and drivers of social networks at Gigaom. I see a huge opportunity for operators to jump on this wagon. It makes a point for object(photo, video) oriented social networks to get a critical base(get them on it) and then start to involve the users a valuable asset in the value chain through communications.

“Social networks, which are rapidly becoming the portals of the next generation, must place high strategic priority on their communications functionality if they wish to continue their pace of traffic growth, usage, and retention.”

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